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Breakdowns Don't Have To Lead To A Breakdown

AAA

It's Murphy's Law at its best. If something is going to go wrong with your car, it will happen at the moment you need it the most. Ready to take off on that much needed vacation? On your way to meet that important client? How do you feel when your car's engine won't turn over or that flat you've been ignoring can't be ignored anymore? That's what we focused on in a set of humorous commercials.

FAMILY VACATION BREAKDOWN

Regional Television Campaign

It's been months since you and the family have had quality time. Vacation here you come… Oh, wait, car troubles. AAA to the rescue.

MINIVAN MOM MELTDOWN

Regional Television Campaign

Soccer Moms know of the dangers lurking on a deserted stretch of road. One call and AAA is on its way to save the day.

AN EXECUTIVE FLAT

Regional Television Campaign

For the past week you've ignored that tire pressure warning light on your dashboard. Now you can't. AAA is for moments like these.

Getting from point A to point B can be a challenge.  Capturing familiar situations in a comical manner, this television campaign clearly highlights the necessity of AAA to handle the unexpected.